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BAKE SALE BASICS



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Want to turn your love of baking into something profitable and have a lot of fun? Try a bake sale! Bake sales have been a tasty way to raise money for generations of Americans. To make the most of your baking and selling efforts, follow these tips for sure success.

Planning Is Everything
Hold a bake sale around a holiday-Christmas, Valentine's Day or Halloween are good ones. When people are in a festive mood, they tend to buy more.
Display foods with seasonal items or props. Let someone who has an eye for "propping" arrange the table.
Plan ahead and advertise. Use radio or a neighborhood newspaper, or go high-tech and promote by e-mail. Make Baked Items Irresistible
Keep a sample plate with tiny pieces of cookies, bars or cake ready for sampling. Have small cups of water or coffee available so tasters will have a beverage to go with the samples.
Instead of offering a plate of plain cupcakes, bars or cookies, dress them up! Who can resist holiday cupcakes at a December bake sale?
Bake quick bread mixes in regular or mini loaf pans. Frost, then decorate with foot-long chewy fruit snack rolls to look like a ribbon on a gift package.

Variety Adds Spice-and Success
Include everything from decadent chocolate treats to items for special diets.
Offer a variety of sizes: single servings to large cakes, loaves, muffins and bars.
Have a variety of prices; keep prices simple and divisible by 25 cents.

The Experts Advise
Schedule a bake day to prepare for the event; school and church kitchens are ideal.
Have recipes printed and available to take home.
Make your bake sale a tradition people will come to expect every year.
Bake while the sale is in progress-caramel rolls, muffins or other aromatic baked goods make it impossible for people to walk away.
Furnish bags large enough for customers to carry more than one item home.

From "Betty Crocker's Ultimate Cake Mix Cookbook." Text Copyright 2005 General Mills, Inc. Used with permission of the publisher, Wiley Publishing, Inc. All Rights Reserved.





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